Affron® Saffron Targets Teen Stress

The first clinically proven botanical to reduce anxiety and depression symptoms in teenagers may help youth in current crisis

MADRID, June 15, 2020 /PRNewswire/ -- Teenagers are one of the most vulnerable targets for stress due to the COVID-19 crisis and among the hardest hit from a mental health standpoint. Parents are seeking natural, holistic solutions for mental health for their children and themselves. Pharmactive Biotech, SL, can now offer its affron(®), all-natural saffron extract as a holistic solution for mental health for teens and other age groups.

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Rising mental health risks for teenagers brought on by extended isolation

    --  Results from a study of 500 participants in the University of Oxford's
        "Achieving Resilience During COVID-19" (ARC) show that more than
        one-third of 13 to 18-year-olds reported high levels of loneliness. The
        study also uncovered evidence of loneliness as predicting depression and
        possible anxiety in the future.([1])
    --  In a recent survey by the UK-based Young Minds movement of 2,111 young
        people with a history of mental health problems, more than half reported
        that the pressure brought on by the COVID-19 crisis made their mental
        health "a bit worse," and nearly one third reported that it made their
        mental health "much worse."([2])
    --  A study by UNICEF, Australia, revealed that the threat of the
        coronavirus and the associated lockdown is damaging the well-being of
        Australian teenagers, with fewer than half saying they are "coping
        well." Almost half of young people report that COVID-19 has increased
        their stress and anxiety.([3])

Affron is the first saffron extract (Crocus sativus L.) clinically studied on adolescents. In a randomized, double-blind, placebo-controlled study of adolescents aged 12-16 years with mild-to-moderate symptoms, affron, when taken over an 8-week period, improved anxiety and depressive symptoms in the subjects.

"Affron possesses a potent antioxidant and anti-inflammatory impact, which not only could help balance key neurotransmitters levels, such as serotonin and dopamine, but also fights the oxidative stress produced by anxiety and stress in the brain," explains Alberto Espinel, Manager of Strategic R&D in Active and Functional Natural Ingredients for Pharmactive. "Unfortunately, investigations into the use of herbal and nutraceutical agents for youth are limited. However, they carry significant potential that has yet to be realized. This gap in scientific exploration is what inspired our study of affron with adolescents."

Teen Help Line

Adolescents typically have a heightened reactivity to stress, thought to be the result of hormonal fluctuations and changes in brain development. The teenage years are already difficult, but COVID-19 has intensified the situation. Due to school closures and cancelled extracurricular activities, many teens are missing out on some of the biggest moments of their lives, such as sports events, proms, etc., in addition to basic everyday moments, like chatting with friends and participating in class.

"It's hard enough being a teenager on a good day and the social isolation is making it even harder," says Julia Díaz Sáez, Head of Marketing for Pharmactive. "There is no magic solution. It is important to help teens cope with anxiety and stress by encouraging them to work out regularly, keep a routine, play music, and show them love and support. Combined with daily consumption of affron saffron, it can help pave the way to ease stress and anxiety in teens."

The clinical studies on adolescents indicate that Pharmactive's affron could present a safe and highly compelling option for helping teens and even younger children cope with crisis events, especially where access to in-person psychological therapy is restricted. This pure ingredient exhibits the lowest dosage threshold on the market -- just 28mg per day -- due to its high bioavailability and rapid one-hour average absorption rate.

About Pharmactive Biotech Products, S.L.

Pharmactive Biotech Products, S.L., is a privately-owned company that develops and manufactures differentiated natural ingredients supported by scientific evidence. The company was founded by a group of entrepreneurs led by Jean-Marie Raymond, who developed a breakthrough concept for the traditional Mediterranean plant of saffron. With high standards and dedicated R&D investment, Pharmactive was the first company to introduce saffron extract for mood improvement. Pharmactive partners internationally with universities and research organizations to boost its R&D capabilities and generate new opportunities for its customers.

www.pharmactive.eu

info@pharmactive.eu

References:

[1] https://www.euronews.com/2020/06/03/lockdown-loneliness-is-going-to-have-a-worse-long-term-impact-on-teenagers-mental-health-v

[2] https://youngminds.org.uk/media/3708/coronavirus-report_march2020.pdf

[3] https://www.smh.com.au/lifestyle/life-and-relationships/teenage-girls-more-stressed-and-anxious-under-lockdown-than-boys-20200515-p54tg8.html

For more information, contact:



     
              Company contact:        
     
              Press Contact:



     Pharmactive Biotech Products, S.L. 
     NutriPR



     Julia Diaz, Head of Marketing      
     Liat Simha



     Tel: +34-91-112-38-48              
     Tel: +972-9-9742893



     Email: marketing@pharmactive.eu    
     E-mail: liat@nutripr.com



     Twitter: @Pharmactive_SP           
     Twitter: @NutriPR_



     Web: www.pharmactive.eu            
     Website: www.nutripr.com

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SOURCE Pharmactive Biotech Products, S.L.